Understanding the New York Mayor's Style Choice: What His Suit Tells Us About Modern Manhood and a Shifting Culture.
Growing up in the British capital during the 2000s, I was constantly surrounded by suits. You saw them on businessmen rushing through the Square Mile. They were worn by dads in Hyde Park, kicking footballs in the evening light. Even school, a inexpensive grey suit was our mandatory uniform. Traditionally, the suit has functioned as a uniform of seriousness, projecting power and performance—traits I was expected to aspire to to become a "man". However, until recently, people my age appeared to wear them infrequently, and they had all but vanished from my mind.
Subsequently came the newly elected New York City mayor, Zohran Mamdani. Taking his oath of office at a closed ceremony wearing a subdued black overcoat, pristine white shirt, and a distinctive silk tie. Propelled by an ingenious campaign, he captured the public's imagination like no other recent mayoral candidate. Yet whether he was cheering in a music venue or appearing at a film premiere, one thing was mostly unchanged: he was almost always in a suit. Relaxed in fit, contemporary with soft shoulders, yet traditional, his is a typically middle-class millennial suit—that is, as common as it can be for a generation that rarely bothers to wear one.
"The suit is in this weird place," notes men's fashion writer Derek Guy. "It's been dying a gradual fade since the end of the Second World War," with the real dip coming in the 1990s alongside "the advent of business casual."
"Today it is only worn in the most formal settings: marriages, memorials, to some extent, court appearances," Guy states. "It is like the traditional Japanese robe in Japan," in that it "essentially represents a custom that has long retreated from daily life." Many politicians "wear a suit to say: 'I am a politician, you can have faith in me. You should support me. I have authority.'" Although the suit has historically signaled this, today it enacts authority in the hope of winning public trust. As Guy clarifies: "Because we are also living in a liberal democracy, politicians want to seem approachable, because they're trying to get your votes." In many ways, a suit is just a subtle form of performance, in that it enacts manliness, authority and even closeness to power.
This analysis resonated deeply. On the infrequent times I need a suit—for a ceremony or formal occasion—I retrieve the one I bought from a Japanese department store a few years ago. When I first selected it, it made me feel refined and high-end, but its tailored fit now feels outdated. I suspect this sensation will be all too recognizable for numerous people in the global community whose families originate in somewhere else, especially developing countries.
Unsurprisingly, the everyday suit has fallen out of fashion. Like a pair of jeans, a suit's shape goes through cycles; a specific cut can therefore characterize an era—and feel rapidly outdated. Consider the present: more relaxed suits, echoing Richard Gere's Armani in *American Gigolo*, might be trendy, but given the price, it can feel like a considerable investment for something destined to fall out of fashion within five years. Yet the attraction, at least in some quarters, endures: recently, major retailers report suit sales rising more than 20% as customers "shift from the suit being everyday wear towards an appetite to invest in something exceptional."
The Politics of a Accessible Suit
The mayor's go-to suit is from a contemporary brand, a Dutch label that sells in a mid-market price bracket. "He is precisely a product of his upbringing," says Guy. "A relatively young person, he's neither poor nor exceptionally wealthy." Therefore, his moderately-priced suit will resonate with the demographic most likely to support him: people in their 30s and 40s, university-educated earning professional incomes, often frustrated by the expense of housing. It's exactly the kind of suit they might wear themselves. Not cheap but not lavish, Mamdani's suits arguably align with his stated policies—such as a rent freeze, constructing affordable homes, and fare-free public buses.
"It's impossible to imagine a former president wearing this brand; he's a luxury Italian suit person," observes Guy. "He's extremely wealthy and grew up in that property development world. A power suit fits naturally with that tycoon class, just as attainable brands fit naturally with Mamdani's constituency."
The history of suits in politics is long and storied: from a well-known leader's "shocking" tan suit to other world leaders and their suspiciously polished, custom-fit sheen. As one British politician discovered, the suit doesn't just clothe the politician; it has the potential to characterize them.
The Act of Banality and A Shield
Perhaps the key is what one scholar calls the "performance of ordinariness", summoning the suit's historical role as a uniform of political power. Mamdani's particular choice taps into a studied modesty, not too casual nor too flashy—"respectability politics" in an unobtrusive suit—to help him appeal to as many voters as possible. But, experts think Mamdani would be cognizant of the suit's historical and imperial legacy: "This attire isn't neutral; scholars have long pointed out that its modern roots lie in military or colonial administration." It is also seen as a form of protective armor: "It is argued that if you're a person of color, you might not get taken as seriously in these white spaces." The suit becomes a way of asserting credibility, perhaps especially to those who might doubt it.
Such sartorial "code-switching" is not a new phenomenon. Even historical leaders once donned formal Western attire during their early years. These days, other world leaders have begun exchanging their usual fatigues for a dark formal outfit, albeit one without the tie.
"Throughout the fabric of Mamdani's image, the struggle between insider and outsider is visible."
The suit Mamdani selects is highly significant. "As a Muslim child of immigrants of Indian descent and a progressive politician, he is under pressure to meet what many American voters look for as a sign of leadership," notes one expert, while simultaneously needing to navigate carefully by "avoiding the appearance of an elitist betraying his non-mainstream roots and values."
Yet there is an acute awareness of the double standards applied to who wears suits and what is interpreted from it. "This could stem in part from Mamdani being a millennial, skilled to adopt different identities to fit the situation, but it may also be part of his diverse background, where adapting between languages, customs and attire is typical," commentators note. "Some individuals can go unnoticed," but when women and ethnic minorities "seek to gain the authority that suits represent," they must meticulously navigate the codes associated with them.
In every seam of Mamdani's public persona, the dynamic between somewhere and nowhere, inclusion and exclusion, is visible. I know well the discomfort of trying to conform to something not designed with me in mind, be it an inherited tradition, the culture I was born into, or even a suit. What Mamdani's sartorial choices make clear, however, is that in politics, image is not without meaning.